Halodi Robotics Announces Rebranding, Changes Name to 1X
As part of an extensive rebranding initiative in 2023, Halodi Robotics unveils its new name.
NORWAY, March 6, 2023 — Halodi Robotics, a Norwegian engineering and robotics company, announced its new company name today: “1X” (pronounced “one-ex”/“wuhn-eks”). Starting with the name change, the company will begin to build a new brand, set to launch in Spring 2023.
The name 1X alludes to the company’s growth and vision for the future and reflects the team’s unique competencies in robotics. CEO Bernt Øivind Børnich expanded on that vision, saying, “Our androids will eventually work among people, one by one. And unlike other androids that have to slow down to be functional, 1X’s models work at 1x speed. We’re excited to embark on this new chapter, and we look forward to continuing to provide industry-leading products and services under our new brand.”
As 1X reaches many more milestones along with the name change, Børnich cites 2023 as an “important point in the evolution of 1X.” He continues, “We face this next phase of growth with excitement.” With the goal to develop androids on a safe and capable platform, the company has deployed EVE, the first commercial android, at scale in the United States this year with a manufacturing capacity goal of 140 robots from Norway and Dallas, Texas.
1X is an engineering and robotics company producing androids capable of human-like movements and behaviors. The company was founded in 2014 and is headquartered in Norway, with over 50 employees globally. 1X’s mission is to create robots with practical, real-world applications to augment human labor globally.
For more information about 1X, visit www.1x.tech
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